How Automation Can Help Your Business Thrive Post-Pandemic

How Automation Can Help Your Business Thrive Post-Pandemic

Written by Sophie Robertson, In Business, Published On
October 4, 2022
Last modified on October 7th, 2022

Automation isn’t anything new. The technology to digitalize and streamline processes has been available to business owners for years. But what’s changed is that businesses are seeing automation not as a nice-to-have but a need. Businesses now know that automation is crucial to surviving and maybe even thriving in an increasingly competitive post-pandemic global market.

Why is Automation Important for Businesses?

If you’re still on the fence about automation, then here are five reasons why you should definitely consider it for your business.

Increase Productivity

Automation is not just simply digitizing paperwork; it’s about reviewing and redesigning processes to make them more efficient. Increased efficiency means more time to focus on other core functions to increase productivity. An increase in productivity can equate to serving more customers or meeting demands quicker, which then naturally leads to more revenue. And if you’re a business hit by the pandemic and other recent global crises, you know that recovering from such hits isn’t easy. You’ll need all the help you can get, and automation can provide a helping hand.

Cost-Effective Solution

Not only can automation increase your productivity, it can also help you cut costs. Some time-consuming admin tasks by medical practitioners, like appointment scheduling, payment management, medical billings, and more, can be easily automated, therefore cutting the extra hours medical practice staff need to log. A wide range of low-cost, easily-scalable software can help businesses streamline their processes, from accounts payable automation to calendar management programs.

Automate to Adapt

The world was already going through a digital transformation pre-pandemic, but the pandemic has somehow accelerated this process. Because of this, there’s a high chance that your competitors are either considering automation or have already adopted it in their business. This can give them an edge in terms of better customer transactions and quicker turnaround times. In a highly competitive world where your competition can include a company from somewhere across the world, it’s important to keep up or, even better, stay ahead.

Increase Customer Satisfaction

In a fast-paced and highly competitive world, customers don’t just expect quality products; they expect them to be delivered to their doorstep now. And when customers have queries about your products or services, they also want to get quick and useful answers whenever they ask. From making the online checkout transaction smoother to getting the right information from your 24/7 customer support chatbot, automation can play a huge role in keeping consumers satisfied during all parts of the customer journey.

Avoid Employee Burnout

Aside from keeping customers happy, you should also focus your attention on taking care of your greatest assets: your employees. The rise of remote work and other alternative staffing solutions has made it easier for companies to hire the right talent for their business needs. However, for some, this easy access makes it harder for remote workers to establish barriers between work and home life. The stresses of global crises, lack of work-life balance, and increased work hours are negatively affecting the workforce. Don’t let this happen to your company. Automation won’t be the one-stop solution for your employees to get their sense of work-life balance back, but it surely will help. By relieving your employees of routine and time-consuming tasks, you can help them regain control of their time and focus on more rewarding tasks. 

Automate to Future-Proof Your Business

Big data can help businesses have a general outlook on what the future could bring. But business forecasts aren’t always 100% accurate. Just like how the pandemic has caught all, if not most, of us off-guard, it’s bound to happen again. However, even if you cannot foresee all the challenges the future might bring, it’s still important to set up the basic measures and have a business continuity plan. Automating crucial business processes can help ensure your business is running even during the toughest times.

What are the Business Processes You Can Automate?

From streamlining routine, time-consuming admin tasks to adopting an effective ERP system to help you manage and integrate services, there’s a lot you can automate. Here are some examples:

  • Administrative Work
    • Data Entry
    • Time Tracking
    • Calendar Management
    • Project Management
    • Customer Data Management
  • Accounting
    • Payroll Management
    • Expense Management
    • Tax Compliance
    • Financial Reports Generation
  • Sales & Marketing
    • Lead Management
    • Meeting Scheduling
    • Sales Pipeline Management
    • Content Management
    • Digital Marketing Campaigns
    • Live Chat or Customer Support
    • Product Demos
  • Manufacturing & Logistics
    • Procurement
    • Inventory Management
    • Storage and Retrieval
    • Sorting
    • Assembly
    • Waybill Document Processing
  • And many more!

If you want your business to thrive in a post-pandemic world, then it’s time to embrace technology. Not only can automation help you save time and money, but it also allows your workforce to focus on more meaningful work. Additionally, it can help you keep your business running, especially at times when your customers need you most.


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